Adidas X Arsenal X No More Red

Producer = David Sluszny

Agency = Homeground

Photographer = Tom Oldham

The No More Red initiative with adidas aims to tackle the root causes of youth violence, and provide safe spaces and more opportunities for young people. For Season 2 of the campaign we gathered all the community members who have received one of these shirts since the initiative launched alongside players to capture a selection of imagery to raise awareness and promote the players wearing the jersey on pitch. Shot in one day with inclement weather forcing us to be as agile as possible. By far, one of the most rewarding jobs for me to date.